bonprix
An e-commerce platform as individual as its customers

Together with bonprix, hmmh has created an individual e-commerce platform that is currently operated in sixteen countries. As individual and high as the demands of the customers of bonprix were also the demands in the individual development of the online shop. hmmh supports the high-performance, individual Java platform and specialized and improves it weekly. The goal is to continuously develop the software architecture

• Individually developed CRM based on Ruby on Rails
• Back-office applications for online marketing & webshop control
• Filter & configuration options based on Fredhopper

Decathlon
New ways to get the best search result

Together with DECATHLON, we developed an innovative solution for the primary navigation within the shop in a design sprint and implemented it with an interdisciplinary team.

• User-centred design through design sprint and user tests
• Middleware based on Node.js and Express Frontend based on Svelte
• Agile development in an integrated team with the client

Betty Barclay Group
Digital brand experience in the fashion industry

With the aim of offering an enhanced shopping experience across all touchpoints, the Betty Barclay Group decided to relaunch the online shop including further parts of the existing system infrastructure. The basis for this is the e-commerce solution from Shopware and the PIM and MAM system from Contentserv. The special focus on the different fashion brands with more than 4,000 products and over 100,000 digital assets ensured an enhanced shopping experience—not only across digital touchpoints but also in the stores.

• Online shop based on Shopware 5.5 Enterprise
• Implementation of Contentservs state-of-the-art PIM system
• Connection of external systems such as FitFinder, Arvato & Tradebyte
• Publishing of rich, complete and accurate product information to multiple touchpoints
• Scalable growth thanks to a flexible data model and automated workflows

Gebrüder Heinemann
Social media & newsletter

We’re the perfect digital marketing partner for Gebrüder Heinemann, one of the largest retailers on the international travel market.

• Devising campaigns across all relevant touchpoints
• Social media channel management for an active community
• Designing, creating & sending regular newsletters

SportScheck
Agile Consulting & Frontend Development

Sports equipment manufacturer SportScheck relies on our expertise for the agile relaunch of its online shop.

• Concept & interface design
• Developing the shop frontend
• Agile consulting

Paulmann Licht
Storytelling in the online shop

In addition to purely selling its products, Paulmann Licht also focuses on brand communication and consulting. Using tutorial clips, product descriptions, lighting designers, assembly tips and a live-chat tool, end customers are offered a comprehensive range of consulting services right from their first shop visit.

• B2B & B2C Shop on the base of Shopware Enterprise
• Strategic refocusing in Connected Commerce
• Innovative features for storytelling
• Ongoing international rollout in over seven countries

See the case

Gerry Weber
Digital B2B shop based on SAP hybris Commerce

The retailer can now also collate collections online from the comfort of their home. Just like in the analogue showroom, clothing items can be hung up, taken down and compared on a digital latticework wall, saving the retailer lots of time and travel expense.

• Integrated online & offline order area based on SAP hybris Commerce
• Collate collections online
• Huge time & cost saving for retailers

LR Health & Beauty
CMS- & frontend development

We are an important partner for the digital presence of this successful health & beauty company.

• Development of international portals & landingpages
• Technical design to expand interfaces
• Automatic assignment of sales partners