AI SOLUTIONS

In a world that is increasingly shaped by data and digitalisation, a strategic plan for dealing with artificial intelligence forms a new foundation for your company's success. Our consultants understand the complexity that the integration of artificial intelligence brings for organisations, employees and technology. Whether in the optimisation of internal processes or the redesign of customer experiences in marketing, e-commerce and customer service - we identify specific areas of application for artificial intelligence that are not only accessible but also strategically essential for your company.

Based on your company's objectives, the status quo and your ambitions, we identify relevant areas of application and design your strategic roadmap. By applying best practices and proven methodologies, we ensure that you achieve your goals in terms of customer alignment and operational efficiency, always with a focus on continuous innovation and technological leadership.

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In the course of the rapid development of AI technology, we have created our LearnLab concept. In our interactive workshops, we offer you a holistic approach to understanding artificial intelligence, as well as inspiration and realistic solutions for the effective use of generative AI in your daily environment and your own processes.

Our approach consists of two complementary parts: Learn and Lab. In the Learn section, we focus on conveying a basic understanding of generative AI and the associated possibilities and limitations. In the Lab section, you will then deepen your knowledge through practical application to everyday tasks.

Learn how to use the latest tools, discover hands-on best practices in prompting and understand how you can use generative AI in your areas of responsibility. Our aim is not only to impart knowledge, but also to provide you with practical experience for your day-to-day work or specific tasks.

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In the era of artificial intelligence, it is crucial to develop a solid understanding of what exactly AI entails: What are its limitations, opportunities and risks, and how can it be seamlessly integrated into an organisation's core business. A shared understanding within your team is key to the smooth creation of new solutions.

Our AI Boot Camp workshop is designed to teach you exactly that. In a one-day workshop, we present the latest technological developments, explain how they work and what they mean for your value proposition in the industry. Based on current challenges, we work together to develop AI use cases to apply in your company and for your customers. The results developed in the workshop are the first step towards applied AI in your company. Based on your assessment, the ideas that are best to develop and the most strategically valuable are prioritised and put on the track for application.

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GenAI Product Content enables the automated generation of comprehensive, high-quality and personalised product descriptions with the help of artificial intelligence. ChatGPT utilises this innovative approach for automated text creation. It also takes into account the development of concepts for customer-, product- and brand-specific queries. The resulting automated product descriptions are seamlessly integrated into your e-commerce platform via a connector or interface.

The use of this technology not only enables a fast and targeted creation of a wide variety of product texts in accordance with the corporate identity and their targeted playout across all relevant systems, it also leads to a significant reduction in the effort involved in text creation. GenAI Product Content combines generative AI technology, automation, product data and text generation to offer an efficient and high-quality solution for content creation in the e-commerce sector.

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In e-commerce, advice and an excellent customer experience are crucial for an outstanding user experience and higher conversion rates. With new AI services in online shops, we can now respond to individual user needs with personalised services, a step forward from the previous, rather impersonal online advice methods.

AI shopping co-pilots in online shops enable interactive, customised advice in the digital space, tailored to the user's preferences and requirements. This technology is continuously improving through generative artificial intelligence, increasing customer satisfaction and engagement and giving online shops a competitive advantage. With the AI copilot, we create new customer experiences in online retail and personalised advice to help customers find the right product.

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With the Loyalty Insight Collector (LIC), you can collect customer data directly from your customers. By uploading a receipt to a customised landing page, customers receive rewards in the form of points for any loyalty system or participation in a prize draw. In return, the company gains valuable insights into the purchase history by utilising the receipt, including information on products, prices and additional purchases.

Based on the information from the receipt, the artificial intelligence creates specific data pools that form an ideal basis for targeting and subsequent loyalty measures.

Companies that sell products in retail finally receive meaningful and relevant insights about their customers and their purchasing behaviour. This information enables focused strategies for target group segmentation and opens up new possibilities for effective loyalty programs. The LIC solution thus revolutionises the way companies understand their customers and promote their loyalty.

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